Marketing Coordinator

 

Position Summary

Reporting directly to the Creative Services Manager, we’re searching for a highly-qualified marketing coordinator to contribute to existing marketing programs, while assisting with the development of new initiatives aligned with company and client goals. The ideal candidate will have prior experience with a wide range of marketing functions, including communications, advertising, branding, lead management, graphics, print and digital marketing, multimedia and social media content management. The marketing coordinator must be an organized multitasker able to handle many diverse projects at once and meet tight deadlines.

Responsibilities

  • Assist in the development and implementation of the company’s brand strategy
  • Collaborate with all SDC departments on the development and coordination of marketing campaigns to assist distributors and rep firms in selling the SDC brand
  • Maintain a directory and inventory of sales support materials and presentations, ensuring all resources are current and accurate, and accomplish the creation of new materials as needed including direct mail/email materials
  • Fulfill literature requests
  • Plan and manage meetings, events, conferences, and trade shows by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists
  • Maintain customer and SDC rep lists, manage the input of all contacts and leads into the Marketing CRM tool and the assembling of special promotional packages/mailings by part-time employees/outside vendors
  • Manage the processing of sales orders/acknowledgements by part-time employees that are sent to outside reps
  • Develop and manage New Product Release Checklists to establish deadlines, coordinate activities, liaison with engineering, sales and marketing departments, and provide status updates and reminders for the release of New Products. Finalize projects with proper distribution to the reps, distributors, and media outlets
  • Occasional travel to and in-booth attendance at Trade Shows

Skills and Qualifications

  • Bachelor’s degree in marketing, advertising, or communications
  • Past work experience as a marketing coordinator or similar role
  • Knowledge of traditional and digital marketing, content marketing, and social media marketing
  • Excellent writing, communication, and presentation skills
  • Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint – Keynote experience is a plus
  • Working knowledge of basic Adobe Creative Suite Skills – InDesign, Photoshop and Illustrator – with the ability to update files

Preferred Qualifications

  • Familiarity with customer relationship management (CRM) tools
  • Familiarity with email software and social media platforms – Facebook, LinkedIn, Twitter

 

Send resume to: marketing@sdcsecurity.com • No recruiters